陸手機品牌OPPO，小米，Vivo，華為在東南亞高歌猛進
Date: 2017-12-05
News Type:
市場研究公司Gartner公司近日公佈的2017年年第三季度全球智能手機市場數據顯示，大陸手機廠商華為，OPPO，小米已緊隨身前的三星，蘋果，一同佔據了前五的位置。其中，小米手機出貨量同比增長近80％，市場佔有率由去年的4％增至7％，數據頗為亮眼。
而在東南亞市場，出海的大陸手機廠商同樣交出了一份漂亮的“成績單”。據IDC數據顯示，2016年OPPO以13.2％的市場份額佔據了當地銷量第二的位置，出貨量同比增長達137.5％。華碩和華為則分別以5.9％和5.1％的份額緊隨其後佔據三，四位。近來大部分東南亞市場均已經普及了4G網絡，接受度已經較高，這使得智能手機成績客戶最理想的內容消費設備，而最大的受益人便會是新興的大陸智能手機廠商。策略分析最新數據顯示，在2017年第三季度，OPPO再次以17.2％的市場佔有率在東南亞市場位列第二，緊隨其後的則是份額為4.6％的另一大陸手機品牌Vivo（新聞來源：騰訊科技）。
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