中高端市場增長加速手機行業洗牌
Date: 2016-08-18
News Type:
最近,市場調研機構IDC發佈了今年最新市場資料。 vivo二季度全球出貨量為1640萬,同比增長80.2%,OPPO、華為也出現較快增長。 實際上,這已是上述三家大陸國產品牌今年連續第二個季度高速增長,其中vivo一季度時全球出貨量即同比增長123.8%,進入全球TOP5廠商行列。 在連續兩個季度的高速增長中,vivo穩固了中國市場第三和全球市場第五的市場排名。
與此同時,華為Q2也實現了8.4%的增長,根據IDC資料,華為Q2份額為9.4%,和蘋果的差距縮小到了2.4個百分點。 三星Q2全球市場份額為22.4%,環比Q1略有所減少。 蘋果則已連續兩個季度下滑,Q2份額縮減到了11.8%,比一季度減少了3.5個百分點。 預計未來幾年,行業洗牌預計還將白熱化。 (新聞來源:中國網)
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