Apple Watch帶動軟板廠起飛
Date: 2015-04-15
News Type:
科技大廠蘋果(Apple)新產品智慧手錶Apple Watch網路預購首輪開賣30分鐘內即完售，產品須待4-6周才會送達消費者手中蘋果饑餓行銷策略再度奏效，成功炒熱市場對於新產品的期待，分析師估開賣後前3個月銷量達230萬隻，相關供應鏈可望同步受惠。
Apple Watch供應鏈首季零組件供貨量約為200萬份，新產品軟板供應商包含上市公司嘉聯益、臻鼎，嘉聯益表示，由於蘋果慢工出細活因此第1季拉貨量不高，預計產品出貨後伴隨行銷佳績有望拉升出貨量。
據瞭解，蘋果要求零件供應商首輪備貨量須達500萬隻，分析師估Apple Watch開賣後前3個月銷量約230萬隻，第1年銷量約1500萬隻，蘋果則看好產品預購佳績，上市之後銷量可望再拉升。(新聞來源：聯合財經網)
More news
- TPCA Show 2025 Reservation! 2024-11-15
- TPCA Show 2024 will be held as scheduled on 10/25 2024-10-24
- TPCA Show 2024 Pre-registration 2024-10-23
- Rajah&Tann:Doing Business in Thailand &Southeast Asia 2024-10-18
- BYD's Thailand factory has been completed, achieving the production target of its 800th new energy vehicle 2024-07-25
- China to Cancel Tariff Concessions on Over 100 Products Under ECFA 2024-07-10
- MKS-阿托科技 大中華區業務總監 蔡政修博士對於大中華PCB市場的展望問與答 2024-06-06
- Dell Technologies announces AI PC, aims to make it standard by 2025 2024-05-20
- TSMC‘s Major Advancement in Advanced Packaging: Silicon Photonics Packaging to Launch in 2025 2024-05-10
- Kinsus Interconnect Technology contemplates setting up an IC substrate plant in Malaysia 2024-02-15
- Mainland China Rewrites the Global Map for Electric Vehicle 2024-02-01
- The spokesman revealed that the government is accelerating investment promotion in the electronics industry, one of the three industries targeted to upgrade the country. 2024-01-20
- CES Debuts Next Week, Unveiling the First Year of AI PC 2024-01-15
- Apple and Amkor to jointly establish a packaging plant - Serving as a downstream US plant for TSMC 2023-12-10
- Breaking Nvidia's Monopoly? 6 Major Tech Giants Developing In-House AI Chips in Unison 2023-10-20
- IDC: Mobile phones will recover next year 2023-09-10
- "Made in India" mobile phone production has exceeded 2 billion, making it the second-largest mobile phone manufacturing country globally. 2023-08-20
- The Taiwan Carbon Solution Exchange formally established 2023-08-10
- Zero inflation in mainland China in June Clouded by the shadow of deflation 2023-07-17
- Apple’s first MR, Vision Pro -- Mixture of Reality Glasses Debuts 2023-06-12