松下將全面退出在華電視生產
Date: 2015-02-05
News Type:
在先後轉讓和關停北京松下彩色顯像管公司、中國上海等離子面板廠,上週五(1月30日)松下再次關停其在大陸的最後一個工廠---山東的電視工廠。
有資料顯示,松下彩電在華零售額份額不足0.4%。此舉也標誌著松下停止在華電視機生產業務,而今後將改為貼牌生產(OEM)的方式進行產品銷售。這意味著,松下從B2C向B2B戰略調整正在加速,松下正逐步有續地退出大陸彩電市場。而松下的離場,標誌著日本家電巨頭在消費電子產業上的全面收縮步伐進一步加快。(新聞來源:搜狐新聞)
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